"My men will work with yours..." (1 Kings 5:6b)
When the leadership team of a church believes a capital campaign is on the horizon, many questions must be prayerfully answered. One of the most important questions church leaders must answer is, "Can we do this on our own, or do we need to look into hiring an outside company to help us?" This question should not be taken lightly, as it has massive implications. We aren't going to sit here and tell you choosing to do a campaign internally is bad or wrong, it is simply different. We have seen successful campaigns done "in-house". As the leadership of your church prayerfully contemplates this questions, here are some areas that, after doing capital campaigns for churches for over 20 years, are common areas of concern in regards to doing an internal campaign, and how to handle them.
Guarding the Pastor's Time is a Priority: A campaign should not be a burden that distracts the staff of a church from their ministry responsibilities. The pastor and staff have unique roles in a campaign, and their time must be stewarded strategically and wisely.
Leadership is Critical to the Success of a Campaign: Your church needs to identify, enlist, train, and support various leaders throughout the church to ensure the campaign's success.
Volunteers Want to Contribute to the Success of the Campaign: Not only do volunteers want to contribute, their contributions will be vital to the campaign's success. Therefore, your church will need to identify lay-leaders in the congregation, and match them with appropriate roles in the campaign.
Having a Plan is Important: "The plans of the diligent lead surely to abundance, but everyone who is hasty comes only to poverty." (Proverbs 21:5). To ensure your campaign's success, you must thoroughly plan.
Honesty is Integral: Your church must track data, accurately and honestly access the information, and make appropriate changes throughout the campaign process. The Commitment Event is the starting blocks of the campaign, not the finish line.
Your church's capital stewardship campaign can (and should) be an exciting, faith-filled journey of spiritual growth and expectation for your church. If you are mindful of these points, you are well on your way to experiencing just that.