No pastor or church leader likes the idea of doing a capital campaign to retire debt.
Much less, no pastor, church leader, or churchgoer gets EXCITED about the idea of doing a capital campaign to retire debt.
However, there is a way for you to have an EXCITING and SUCCESSFUL debt retirement capital campaign, and we want to tell you how.
Before we do, you must understand four generalities about how Americans feel about debt:
Americans are extremely comfortable with their own debt.
Americans are extremely comfortable with other people’s debt.
Americans don’t like paying off their own debts.
Americans don’t like paying someone else’s debt.
So, in order to have a successful and exciting debt retirement capital campaign, it needs to not be about debt.
You do this by casting the vision for what is on the other side of your church’s debt.
So, ask yourself - if all the funds that are currently going towards debt were freed up, what would you do with those dollars?
What next steps would your church take? What ministries would you be able to launch? What organizations would you be able to financially support? What additional impact could your church have in your community?
If you begin praying through these questions, God will most certainly give you a clear vision of what ministry looks like on the other side of debt.
The urgency to do that which God has called you to do, but you cannot do now because of the debt, is what will motivate and excite people to give towards your church’s debt retirement capital campaign.
Casting clear, compelling vision is just one of the keys to launching a successful debt retirement capital campaign. If you are interested in learning more about how to launch a successful capital campaign - about debt retirement or not - join us for our FREE online event on Thursday, March 22 at 2:00 pm EST called The INJOY Stewardship Capital Campaign Guide: 6 Keys to a Successful Fall Campaign.
This content, taught by our Executive Director of Consulting, Chad Aukland, will be incredibly helpful if you are thinking about launching a capital campaign this fall.
So, reserve your spot today and learn how you can have an incredible capital campaign at your church!